Audiences and Consumption

Code

CULT4033

School

Cultural, Media and Visual Studies

Level

4

Credits

20

Semesters

Spring UK

Summary

This module considers the main processes and people involved in the distribution and circulation of of film, television programmes and related screen products in contemporary film, television and screen industries.

In particular, it will cover the following areas:

Designing content for audiences

Distributing content to audiences

Developing better research for better industry solutions

Spaces and modes of consumption
 

Target Students

Only available to students on MA in Film, Television and Screen Industries or MRes Film andTelevision Studies. Open to PG mobility students.

Classes

• One 2-hour workshop each week for 12 weeks

The School of Cultures, Languages and Area Studies operates an attendance policy. The details of this policy can be found in the student handbook on Workspace and in module handbooks.

Assessment

• 100% Coursework: Coursework - Portfolio of work including written work or equivalent not to exceed 4,000 words

Assessed by end of spring semester

Educational Aims

Learning Outcomes

the following three sub-headings:
1. Intellectual skills 
a. Identify and analyze the various process that comprise what is collectively referred to as ‘audiences’ and ‘consumption’

b. Critically evaluate, package and present research and a variety of types of information and evidence

2. Professional / practical skills 
a. Identify and assess various modes of audience engagement, including new modes of consumption and related technologies 

b. Approach and address issues and challenges from a global perspective to take into account cultural and logistical differences in audience address and behaviour

3. Transferable / key skills 
a.Oral and Written Communication 

b.Professionalism

c.Team Work 

d.Self Management

Conveners

• Professor Elizabeth Evans