Management of Innovation

Code

BUSI4647

School

Nottingham University Business School China

Level

4

Credits

10

Semesters

Spring China

Summary

The objective of the module is to help students develop a strong conceptual understanding of technological innovation.  The module will introduce concepts, frameworks, and theories for the dynamics of technological innovation. The module covers concepts and theories related to invention and innovation, types of innovation, evolution of technology and S-Curve, dominant design and technology cycles, disruptive innovation reverse innovation & frugal innovation, standards and network externalities, and types of intellectual property. It aims to equip students with knowledge about formulating innovation strategy, choosing innovation project, collaboration strategies, IP strategies, managing organizational learning and creativity, new product development, strategy deployment, and innovation-related entrepreneurship.

Target Students

PG students (IM)

Classes

• One 2-hour seminar each week for 2 weeks
• One 2-hour lecture each week for 12 weeks

Assessment

• 30% Group presentation: Group presentation (15 mins)
• 70% Exam 1 (1-hour-30-minute): Exam (90 mins)

Assessed by end of spring semester

Educational Aims

Learning Outcomes

This module develops a knowledge and understanding of:
-    The development of appropriate business policies and strategies to meet stakeholder needs within a changing environment.
-    The importance of sustainability issues, including an understanding of the challenges and opportunities arising from the activities of people and organisations on the economic, social and environmental conditions of the future.

This module develops: 
-    The cognitive skills of critical thinking, analysis and synthesis, including the ability to identify assumptions, evaluate statements in terms of evidence, to detect false logic or reasoning, to identify implicit values, and to define terms adequately and to generalise appropriately. 
-    The ability to create, evaluate and access a range of options, together with the capacity to apply ideas and knowledge to a range of business and other situations.
-    Qualitative skills including the ability to work with case studies.
-    The ability to apply business models to business problems and phenomena.
-    Self awareness, openness and sensitivity to diversity in terms of people, cultures, business and management issues.
-    Effective performance within a team environment, including leadership, team building, influencing and project management skills.
-    The ability to conduct research into business and management issues, either individually or as part of a team, including a familiarity with a range of business data and research resources and appropriate methodologies.
-    Effective oral and written communication skills in a range of traditional and electronic media.
-    Effective self-management in terms of time, planning and behaviour, motivation, self-starting, individual initiative and enterprise.
-    Learning to learn and developing an appetite for reflective, adaptive and collaborative learning.
-    The interpersonal skills for effective listening, negotiating, persuasion and presentation.

Conveners

• Dr Yi Ruan