Responsible Business: A Strategic Approach

Code

BUSI4263

School

Nottingham University Business School

Level

4

Credits

10

Semesters

Full Year Malaysia

Summary

This module introduces the way that social and environmental problems are incorporated into firm strategies. The course offers students the intellectual skills and knowledge necessary to enable them to examine the antecedents and consequences of CSR and especially, its stratetic implications. Content includes analysis of the role of business in society, the global social and environmental issues that firms encourter, and firm-level strategies to address such issues. The module also discusses the theories behind the motives put forward for engaging in socially responsible behaviour, and the impact of CSR strategies on firm performance and behaviour, reporting and governance.

Target Students

Only students registered on an MBA Programme

Classes

30 hours contact time over a one-week intensive block Activity : Lecture topics, industrial talks or other relevant module learning activities Number of weeks : 1 Week Number of sessions : 7 per week. Duration of a session : 3 hours (weekday) to 7.5 hours (weekend)

Assessment

• 100% Coursework 1: Individual essay / Case study (4,000 words)

Educational Aims

Learning Outcomes

Knowledge and understanding
This module develops a knowledge and understanding of:

• Markets - the development and operation of markets for resources, goods and services
• Business policy and strategy - the development of appropriate policies and strategies within a changing environment, to meet stakeholder interests
• Pervasive issues - these would include sustainability, globalisation, corporate social responsibility, diversity, business innovation, creativity, enterprise development, knowledge management and risk management
• Ability to recognise and address ethical dilemmas and corporate social responsibility issues, applying ethical and organisational values to situations and choices

• Being able to think critically and be creative: manage the creative processes in self and others; organise thoughts, analyse, synthesise and critically appraise. This includes the capability to identify assumptions, evaluate statements in terms of evidence, detect false logic or reasoning, identify implicit values, define terms adequately and generalise appropriately
• Using information and knowledge effectively: scanning and organising data, synthesising and analysing in order to abstract meaning from information and to share knowledge

• The ability to conduct research into business and management issues either individually or as part of a team through research design, data collection, analysis, synthesis and reporting

• High personal effectiveness: critical self-awareness, self-reflection and self-management; time management; sensitivity to diversity in people and different situations and the ability to continue to learn through reflection on practice and experience
• Effective two-way communication: listening, effective oral and written communication of complex ideas and arguments, using a range of media, including the preparation of business reports

Conveners