Strategic Management

Code

BUSI3158

School

Nottingham University Business School

Level

3

Credits

20

Semesters

Full Year Malaysia

Summary

Topics to be covered on this module include:  External and internal analysis; business strategy and strategic positioning; corporate strategy; strategy execution and organisation; strategic leadership; strategic change; stakeholder management.

Target Students

Available to all Part IIBusiness School, Applied Psychology and Mathematical Sciences students only. Anti-requisites: CANNOT be taken if taking/taken BUSI2065 Management Strategy.

Classes

• One 2-hour seminar each week for 2 weeks
• One 1-hour-30-minute lecture each week for 22 weeks

Assessment

• 70% Coursework 1: Individual Coursework 3000 words
• 30% Coursework 2: Group Presentation 15mins

Assessed by end of spring semester

Educational Aims

Learning Outcomes

Knowledge and understanding

This module develops a knowledge and understanding of:

• The dynamic and changing nature of business and the consideration of the future of organisations within the global business environment, including the management of risk.
• The management of resources.
• The development of appropriate policies and strategies within a changing environment to meet stakeholder interests.
• The need for individuals and organisations to manage responsibly and sustainably and behave ethically in relation to social, cultural, economic and environmental issues.
• The development of strategic priorities to deliver business at speed in an environment where digital technology has reshaped traditional revenue and business models.

Intellectual skills

This module develops:

• The ability to analyse facts and circumstances to determine the cause of a problem and identifying and selecting appropriate solutions.
• Conceptual and critical thinking, analysis, synthesis and evaluation.

Professional practical skills

This module develops:

• Commercial acumen based on an awareness of the key drivers for business success, causes of failure and the importance of providing customer satisfaction and building customer loyalty.

Transferable (key) skills

This module develops:

• Self-management and a readiness to accept responsibility and flexibility, to be resilient, self-starting and appropriately assertive, to plan, organise and manage time.
• Articulating and effectively explaining information.
• Building and maintaining relationships.

Conveners

• Dr Kamal Badar
• Dr Mei Mei Patricia Ang