Management Strategy
| Code | School | Level | Credits | Semesters |
| BUSI2065 | Nottingham University Business School | 2 | 10 | Autumn Malaysia |
- Code
- BUSI2065
- School
- Nottingham University Business School
- Level
- 2
- Credits
- 10
- Semesters
- Autumn Malaysia
Summary
This module provides participants with a theoretical and applied overview of strategic management in today's operational environment. It introduces and analyses the key concepts, frameworks and technieques of strategic management, which allow them to diagnose complex situations related to real-world business development.
Target Students
Available to Part I and Part II Business School students with the required pre-requisite BUSI1105 Business Economics or BUSI1106 Economic Principles or BUSI1107 Introduction to Economics.Cannot be taken by students who are taking or who have taken BUSI2099 Strategic Management: Content and AnalysisOR BUSI3132Strategic Management: Process and Practice.
Classes
- One 1-hour seminar each week for 2 weeks
- One 1-hour-30-minute lecture each week for 11 weeks
Assessment
- 100% Exam 1 (2-hour): One 2-hour examination
Assessed by end of autumn semester
Educational Aims
To introduce and discuss the key concepts, theories and frameworks integral to the strategic management of organisations and apply them to real-world situations.Learning Outcomes
Knowledge and understanding
This module develops a knowledge and understanding of:
- The development of appropriate policies and strategies within a changing environment to meet stakeholder interests.
- The frameworks and tools commonly used to analyse market dynamics and the firm's external Other and internal drivers of success.
Intellectual skills
This module develops:
- Conceptual and critical thinking, analysis, synthesis and evaluation.Transferable (key) skills
This module develops: - Articulating and effectively explaining information.
Conveners
- Ms Wen Li Chan