Sustainable Tourism Futures
| Code | School | Level | Credits | Semesters |
| BUSI2028 | Business | 2 | 10 | Autumn UK |
- Code
- BUSI2028
- School
- Business
- Level
- 2
- Credits
- 10
- Semesters
- Autumn UK
Summary
This module surveys the evolution of the tourism industry, with particular attention to the challenge of sustainability. Starting with lectures on the history and sociology of tourism and its broader cultural significance, it will analyse trends in industry management and evaluate the various social, cultural and environmental impacts tourism creates. The concept of sustainability will central to the module and applied in various contexts including accessibility and smart tourism. This will all be contextualised in relation to tourist behaviour, motivation and experience.
Target Students
All undergraduate students. Available to Exchange students.
Classes
- One 1-hour seminar
- One 1-hour lecture each week for 11 weeks
11 x 60-minute asynchronous lectures 11 x 1-hour lecture engagements 1 x 1-hour tutorial
Assessment
- 100% Coursework 1: One piece of individual coursework (3,000 words). Reassessment of this module is 100% coursework
Assessed by end of autumn semester
Educational Aims
- To survey the evolution of the tourism industry and assess major trends.- To examine the structure and operation of the tourism industry.- To identify the impacts of global tourism.- To apply the dimensions of sustainability.- To investigate tourist behaviour and decision-making.- To assess the future trajectories of the industry and the challenges it faces.Learning Outcomes
Knowledge and understanding
This module develops a knowledge and understanding of:
• The management of customer expectations, relationships and development of service excellence
• The need for individuals and organisations to manage responsibly and sustainably and behave ethically in relation to social, cultural, economic and environmental issues
• Understanding of the dynamics of the global economy.
• Cultural awareness and diversity, cultural interaction/conflict
Intellectual skills
This module develops:
• The ability to analyse facts and circumstances to determine the cause of a problem and identifying and selecting appropriate solutions
• Conceptual and critical thinking, analysis, synthesis and evaluation
Professional practical skills
This module develops:
• Self-analysis and awareness/sensitivity to diversity in terms of people and cultures. This includes a continuing appetitie for development.
• Qualitative skills - ability to work with case studies, conduct in-depth research, provide variety of evidence resourced.
Transferable (key) skills
This module develops:
• Communication and listening including the ability to produce clear, structured business communications in a variety of media
• Self-management and a readiness to accept responsibility and flexibility, to be resilient, self-starting and appropriately assertive, to plan, organise and manage time
• Articulating and effectively explaining information